Sfoglia per Autore
From trash to treasure: The impact of consumer perception of bio-waste products in closed-loop supply chains
2019 Ivan Russo; Ilenia Confente; Daniele Scarpi; Benjamin Hazen
Faster! More! Better! Drivers of upgrading among participants in extreme sports events
2019 F Raggiotto, D Scarpi, MC Mason
The extraordinary attraction of being ordinary: a moderated mediation model of purchase for prototypical products
2019 daniele scarpi, gabriele pizzi, francesco raggiotto
The year of establishment effect on brand heritage and attitudes
2019 Pizzi, Gabriele; Scarpi, Daniele
Virtual reality, real reactions?: Comparing consumers' perceptions and shopping orientation across physical and virtual-reality retail stores
2019 Pizzi, Gabriele; Scarpi, Daniele; Pichierri, Marco; Vannucci, Virginia
Privacy threats with retail technologies: A consumer perspective
2020 Pizzi, Gabriele; Scarpi, Daniele
Dub or sub: effects of dubbing versus subtitling on TV advertising efficacy
2020 Scarpi, Daniele; Pizzi, Gabriele; Prestini, Stefano
Advertising on the edge: appeal effectiveness when advertising in extreme sports
2020 Raggiotto F.; Scarpi D.; Moretti A.
Can your advertisement go abstract without affecting willingness to pay? Product-centered versus lifestyle content in luxury brand print advertisements
2020 Massara F.; Scarpi D.; Porcheddu D.
Hedonism, Utilitarianism, and Consumer Behavior: Exploring the Consequences of Customer Orientation
2020 Scarpi, D.
Marketing a new generation of bio-plastics products for a circular economy: The role of green self-identity, self-congruity, and perceived value
2020 Confente I.; Scarpi D.; Russo I.
Living on the edge: Psychological drivers of athletes' intention to re-patronage extreme sporting events
2020 francesco raggiotto; daniele scarpi
Competing during a pandemic? Retailers’ ups and downs during the COVID-19 outbreak
2020 Pantano, Eleonora; Pizzi, Gabriele; Scarpi, Daniele; Dennis, Charles
Twins of Evil? Consumers reactions to 3D versus 2D product pictures
2021 Gabriele Pizzi; Daniele Scarpi; Virginia Vannucci; Anne Roggeveen
Generation Z active sports tourism: A conceptual framework and analysis of intention to revisit
2021 Raggiotto F.; Scarpi D.
Promoting Within Sport: An Exploration of Creativity in Traditional, Extreme and Esports Contexts
2021 Devereux L.; Raggiotto F.; Scarpi D.; Moretti A.
Consumers’ shopping in person during the risk of contagion: the beneficial effects of new technology during COVID-19 pandemic
2021 Eleonora Pantano; Daniele Scarpi; Luke Devereux; Virginia Vannucci
Platformization of retailing: the role of AI in retail platforms expansions to subscriptions plans for grocery products.
2021 1. Pantano E.; Scarpi D
The role of crowd checker technologies in consumers’ visit planning: from shopping in pandemic to shopping in the “new normal”
2021 Deveraux L., Scarpi D., Pantano E.
Achieving environmentally responsible behavior for tourists and residents: A norm activation theory perspective.
2021 Confente, I., Scarpi, D.
Legenda icone
- file ad accesso aperto
- file disponibili sulla rete interna
- file disponibili agli utenti autorizzati
- file disponibili solo agli amministratori
- file sotto embargo
- nessun file disponibile