VALENTINI, SARA
VALENTINI, SARA
DISA - DIPARTIMENTO DI SCIENZE AZIENDALI
Content That Engages Your Customers: The Role of Brand Congruity and Promotions in Social Media
2023 Montaguti, Elisa; Valentini, Sara; Vecchioni, Federica
Customers’ emotions in service failure and recovery: a meta-analysis
2020 Valentini S.; Orsingher C.; Polyakova A.
Identifying omnichannel deal prone segments, their antecedents, and their consequences
2020 Valentini, S.; Neslin, S. A.; Montaguti, E.
How do firms ask for consumers’ data permission? And how do customers react
2019 Caterina D'Assergio, Elisa Montaguti, Sara Valentini
Customers’ Emotions in Service Failure and Recovery: A Meta-Analysis
2018 Sara Valentini, Chiara Orsingher, Alexandra Polyakova
Exploring the Acquisition Funnel: The Role of Marketing Activities and Searching Behavior in Driving New Users Toward Acquisition
2018 Federica Vecchioni, Elisa Montaguti, Sara Valentini
Gamification: A Way to Increase Customer Base Value?
2018 Sara Valentini; Elisa Montaguti; Alessandra Zammit
The Omnichannel Deal Prone Consumer
2018 Sara Valentini, Elisa Montaguti, Scott Neslin
Are Online Deal Prone And Offline Deal Prone Consumers The Same Consumers?
2017 Sara, Valentini; Elisa, Montaguti; Scott, Neslin
Being the First Entrant and Getting Stuck in the Middle: The Disadvantage of the Intermediate Pioneer
2017 Zammit, Alessandra; Montaguti, Elisa; Valentini, Sara
BRAND E SOCIAL MEDIA: ALLA RICERCA DEGLI STRUMENTI PIÙ EFFICACI NELLA CACCIA ALL’ENGAGEMENT
2017 Montaguti, Elisa; Valentini, Sara
Consumer Waiting And Store Choice: the Case Of Home Delivery
2017 Montaguti, Elisa; Federico, Rossi; Valentini, Sara
Customers’ Emotions in Service Failure and Recovery: a Meta-Analysis
2017 Orsingher chiara, Valentini sara, Polyakova
Gamification: A Way to Increase Customer Base Value?
2017 Valentini, Sara; Zammit, Alessandra; Montaguti, Elisa
How Brands Can Boost their Fan Pages’ Overall Sharing: The ‘Right’ Variation of Fit between Online Contents and Brand Fan Pages
2017 Federica, Vecchioni; Elisa, Montaguti; Sara, Valentini
Il Marketing Omnicanale: L'integrazione dei Canali Come Strategia di Marketing
2017 Valentini, Sara
The Determinants of Participation into Online Crowdfunding
2017 Zammit, Alessandra; Valentini, Sara; Montaguti, Elisa
The Impact of Channel Mix and Channel Acquisition on Revenues, Retention and CLV
2017 Elisa, Montaguti; Scott, Neslin; Sara, Valentini
The Value of Engaging Customers through a Gamification Marketing Strategy
2017 Valentini, Sara; Zammit, Alessandra
Can Companies Generate Engagement Through Their Social Media Activity? A Field Experiment
2016 Valentini, Sara; Montaguti, Elisa; Vecchioni, Federica; Zammit, Alessandra
| Titolo | Autore(i) | Anno | Periodico | Editore | Tipo | File |
|---|---|---|---|---|---|---|
| Content That Engages Your Customers: The Role of Brand Congruity and Promotions in Social Media | Montaguti, Elisa; Valentini, Sara; Vecchioni, Federica | 2023-01-01 | JOURNAL OF INTERACTIVE MARKETING | - | 1.01 Articolo in rivista | Montag.pdf |
| Customers’ emotions in service failure and recovery: a meta-analysis | Valentini S.; Orsingher C.; Polyakova A. | 2020-01-01 | MARKETING LETTERS | - | 1.01 Articolo in rivista | Postprint+MKT+Letter.pdf |
| Identifying omnichannel deal prone segments, their antecedents, and their consequences | Valentini, S.; Neslin, S. A.; Montaguti, E. | 2020-01-01 | JOURNAL OF RETAILING | - | 1.01 Articolo in rivista | - |
| How do firms ask for consumers’ data permission? And how do customers react | Caterina D'Assergio, Elisa Montaguti, Sara Valentini | 2019-01-01 | - | - | 4.01 Contributo in Atti di convegno | - |
| Customers’ Emotions in Service Failure and Recovery: A Meta-Analysis | Sara Valentini, Chiara Orsingher, Alexandra Polyakova | 2018-01-01 | - | - | 4.01 Contributo in Atti di convegno | - |
| Exploring the Acquisition Funnel: The Role of Marketing Activities and Searching Behavior in Driving New Users Toward Acquisition | Federica Vecchioni, Elisa Montaguti, Sara Valentini | 2018-01-01 | - | - | 4.01 Contributo in Atti di convegno | - |
| Gamification: A Way to Increase Customer Base Value? | Sara Valentini; Elisa Montaguti; Alessandra Zammit | 2018-01-01 | - | - | 4.01 Contributo in Atti di convegno | - |
| The Omnichannel Deal Prone Consumer | Sara Valentini, Elisa Montaguti, Scott Neslin | 2018-01-01 | - | - | 4.01 Contributo in Atti di convegno | - |
| Are Online Deal Prone And Offline Deal Prone Consumers The Same Consumers? | Sara, Valentini; Elisa, Montaguti; Scott, Neslin | 2017-01-01 | - | - | 4.01 Contributo in Atti di convegno | - |
| Being the First Entrant and Getting Stuck in the Middle: The Disadvantage of the Intermediate Pioneer | Zammit, Alessandra; Montaguti, Elisa; Valentini, Sara | 2017-01-01 | - | Jean-Claude Andreani and Umberto Collesei, Paris-Venice Marketing Trends Asociation | 4.01 Contributo in Atti di convegno | - |
| BRAND E SOCIAL MEDIA: ALLA RICERCA DEGLI STRUMENTI PIÙ EFFICACI NELLA CACCIA ALL’ENGAGEMENT | Montaguti, Elisa; Valentini, Sara | 2017-01-01 | HARVARD BUSINESS REVIEW ITALIA | - | 1.01 Articolo in rivista | - |
| Consumer Waiting And Store Choice: the Case Of Home Delivery | Montaguti, Elisa; Federico, Rossi; Valentini, Sara | 2017-01-01 | - | - | 4.01 Contributo in Atti di convegno | - |
| Customers’ Emotions in Service Failure and Recovery: a Meta-Analysis | Orsingher chiara, Valentini sara, Polyakova | 2017-01-01 | - | Ayelet Gneezy, Vladas Griskevicius, and Patti Williams, Duluth, | 4.02 Riassunto (Abstract) | - |
| Gamification: A Way to Increase Customer Base Value? | Valentini, Sara; Zammit, Alessandra; Montaguti, Elisa | 2017-01-01 | - | - | 4.01 Contributo in Atti di convegno | - |
| How Brands Can Boost their Fan Pages’ Overall Sharing: The ‘Right’ Variation of Fit between Online Contents and Brand Fan Pages | Federica, Vecchioni; Elisa, Montaguti; Sara, Valentini | 2017-01-01 | - | - | 4.01 Contributo in Atti di convegno | - |
| Il Marketing Omnicanale: L'integrazione dei Canali Come Strategia di Marketing | Valentini, Sara | 2017-01-01 | - | Bononia University Press | 3.01 Monografia / trattato scientifico in forma di libro | - |
| The Determinants of Participation into Online Crowdfunding | Zammit, Alessandra; Valentini, Sara; Montaguti, Elisa | 2017-01-01 | - | - | 4.01 Contributo in Atti di convegno | - |
| The Impact of Channel Mix and Channel Acquisition on Revenues, Retention and CLV | Elisa, Montaguti; Scott, Neslin; Sara, Valentini | 2017-01-01 | - | Jean-Claude Andreani and Umberto Collesei, Paris-Venice Marketing Trends Asociation | 4.01 Contributo in Atti di convegno | - |
| The Value of Engaging Customers through a Gamification Marketing Strategy | Valentini, Sara; Zammit, Alessandra | 2017-01-01 | - | ed. Jean-Claude Andreani and Umberto Collesei, Paris-Venice Marketing Trends Asociation | 4.01 Contributo in Atti di convegno | - |
| Can Companies Generate Engagement Through Their Social Media Activity? A Field Experiment | Valentini, Sara; Montaguti, Elisa; Vecchioni, Federica; Zammit, Alessandra | 2016-01-01 | - | - | 4.01 Contributo in Atti di convegno | - |