VALENTINI, SARA

VALENTINI, SARA  

DIPARTIMENTO DI SCIENZE AZIENDALI  

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Risultati 1 - 20 di 48 (tempo di esecuzione: 0.029 secondi).
Titolo Autore(i) Anno Periodico Editore Tipo File
Content That Engages Your Customers: The Role of Brand Congruity and Promotions in Social Media Montaguti, Elisa; Valentini, Sara; Vecchioni, Federica 2023-01-01 JOURNAL OF INTERACTIVE MARKETING - 1.01 Articolo in rivista -
Customers’ emotions in service failure and recovery: a meta-analysis Valentini S.; Orsingher C.; Polyakova A. 2020-01-01 MARKETING LETTERS - 1.01 Articolo in rivista Postprint+MKT+Letter.pdf
Identifying omnichannel deal prone segments, their antecedents, and their consequences Valentini S.; Neslin S.A.; Montaguti E. 2020-01-01 JOURNAL OF RETAILING - 1.01 Articolo in rivista -
How do firms ask for consumers’ data permission? And how do customers react Caterina D'Assergio, Elisa Montaguti, Sara Valentini 2019-01-01 - - 4.01 Contributo in Atti di convegno -
Customers’ Emotions in Service Failure and Recovery: A Meta-Analysis Sara Valentini, Chiara Orsingher, Alexandra Polyakova 2018-01-01 - - 4.01 Contributo in Atti di convegno -
Exploring the Acquisition Funnel: The Role of Marketing Activities and Searching Behavior in Driving New Users Toward Acquisition Federica Vecchioni, Elisa Montaguti, Sara Valentini 2018-01-01 - - 4.01 Contributo in Atti di convegno -
Gamification: A Way to Increase Customer Base Value? Sara Valentini; Elisa Montaguti; Alessandra Zammit 2018-01-01 - - 4.01 Contributo in Atti di convegno -
The Omnichannel Deal Prone Consumer Sara Valentini, Elisa Montaguti, Scott Neslin 2018-01-01 - - 4.01 Contributo in Atti di convegno -
Are Online Deal Prone And Offline Deal Prone Consumers The Same Consumers? Sara, Valentini; Elisa, Montaguti; Scott, Neslin 2017-01-01 - - 4.01 Contributo in Atti di convegno -
Being the First Entrant and Getting Stuck in the Middle: The Disadvantage of the Intermediate Pioneer Zammit, Alessandra; Montaguti, Elisa; Valentini, Sara 2017-01-01 - Jean-Claude Andreani and Umberto Collesei, Paris-Venice Marketing Trends Asociation 4.01 Contributo in Atti di convegno -
BRAND E SOCIAL MEDIA: ALLA RICERCA DEGLI STRUMENTI PIÙ EFFICACI NELLA CACCIA ALL’ENGAGEMENT Montaguti, Elisa; Valentini, Sara 2017-01-01 HARVARD BUSINESS REVIEW ITALIA - 1.01 Articolo in rivista -
Consumer Waiting And Store Choice: the Case Of Home Delivery Montaguti, Elisa; Federico, Rossi; Valentini, Sara 2017-01-01 - - 4.01 Contributo in Atti di convegno -
Customers’ Emotions in Service Failure and Recovery: a Meta-Analysis Orsingher chiara, Valentini sara, Polyakova 2017-01-01 - Ayelet Gneezy, Vladas Griskevicius, and Patti Williams, Duluth, 4.02 Riassunto (Abstract) -
Gamification: A Way to Increase Customer Base Value? Valentini, Sara; Zammit, Alessandra; Montaguti, Elisa 2017-01-01 - - 4.01 Contributo in Atti di convegno -
How Brands Can Boost their Fan Pages’ Overall Sharing: The ‘Right’ Variation of Fit between Online Contents and Brand Fan Pages Federica, Vecchioni; Elisa, Montaguti; Sara, Valentini 2017-01-01 - - 4.01 Contributo in Atti di convegno -
Il Marketing Omnicanale: L'integrazione dei Canali Come Strategia di Marketing Valentini, Sara 2017-01-01 - Bononia University Press 3.01 Monografia / trattato scientifico in forma di libro -
The Determinants of Participation into Online Crowdfunding Zammit, Alessandra; Valentini, Sara; Montaguti, Elisa 2017-01-01 - - 4.01 Contributo in Atti di convegno -
The Impact of Channel Mix and Channel Acquisition on Revenues, Retention and CLV Elisa, Montaguti; Scott, Neslin; Sara, Valentini 2017-01-01 - Jean-Claude Andreani and Umberto Collesei, Paris-Venice Marketing Trends Asociation 4.01 Contributo in Atti di convegno -
The Value of Engaging Customers through a Gamification Marketing Strategy Valentini, Sara; Zammit, Alessandra 2017-01-01 - ed. Jean-Claude Andreani and Umberto Collesei, Paris-Venice Marketing Trends Asociation 4.01 Contributo in Atti di convegno -
Can Companies Generate Engagement Through Their Social Media Activity? A Field Experiment Valentini, Sara; Montaguti, Elisa; Vecchioni, Federica; Zammit, Alessandra 2016-01-01 - - 4.01 Contributo in Atti di convegno -