In this paper we provide an empirical analysis of the literature about Corporate Social Responsibility Communication (CSRC). Given the increasing amount of research related to this topic, a diverse set of theories, methods, and empirical findings coexist in the literature. Therefore, we have collected and analyzed CSRC papers in order to highlight which theoretical and methodological approaches have been used by scholars in the field, when dealing with empirical research. We believe that it is necessary to sum up this amount of research with the purpose of deriving insights about the current status of research and its possible future developments.
Communicating CSR: A selective empirical review of theories and methods. Work in progress / Tuan Annamaria; Dalli Daniele; Corciolani Matteo; Gandolfo Alessandro. - ELETTRONICO. - (2016), pp. 1-8. (Intervento presentato al convegno XIII Convegno annuale della Società Italiana Marketing: Marketing & Retail nei mercati che cambiano tenutosi a Cassino nel 20/10/2016-21/10/2016).
Communicating CSR: A selective empirical review of theories and methods. Work in progress
Tuan Annamaria;
2016
Abstract
In this paper we provide an empirical analysis of the literature about Corporate Social Responsibility Communication (CSRC). Given the increasing amount of research related to this topic, a diverse set of theories, methods, and empirical findings coexist in the literature. Therefore, we have collected and analyzed CSRC papers in order to highlight which theoretical and methodological approaches have been used by scholars in the field, when dealing with empirical research. We believe that it is necessary to sum up this amount of research with the purpose of deriving insights about the current status of research and its possible future developments.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
