The strategic role of language abstraction in achieving symbolic and practical goals

This article addresses the role of linguistic abstraction in the achievement of symbolic and practical goals. Reviewing evidence from laboratory studies, we first elaborate on the power of language as a means of ingroup enhancement or outgroup derogation under different intergroup conditions. We then report several experimental and archival studies that showed how language serves the achievement of different practical goals such as initiating, maintaining, and ending romantic relations, accounting for individual and group decisions, maintaining or obtaining political and gender power, and persuading others. The analysis of open-ended language measures—which represents a methodological thread of the reviewed studies—shows how language is strategically moulded according to individual and group goals in laboratory as well as in real-life contexts. The implications of the interplay among language, cognition, and action are addressed. © 2014, © 2014 European Association of Social Psychology