This paper illustrates the major outcomes emerging from the EIASM Conference on Tourism Management and Tourism Related Issues held in Nice (France), September 20–21, 2012. While a number of managerial issues pertaining to the tourism field were dealt with, this communication covers three specific areas of interest for destination management and marketing: (1) the increasing competition among tourism destinations and the rise and consolidation of BRIC countries as outbound travel markets; (2) the modification of the target markets for established tourism destinations; and (3) the increasing importance of collaboration and especially coopetition not only within a tourism destination but also among destinations
Mariani, M.M., Buhalis, D., Longhi, C., Vitouladiti, O. (2014). Managing change in tourism destinations: Key issues and current trends. JOURNAL OF DESTINATION MARKETING & MANAGEMENT, 2, 269-272 [10.1016/j.jdmm.2013.11.003].
Managing change in tourism destinations: Key issues and current trends
MARIANI, MARCELLO MARIA;
2014
Abstract
This paper illustrates the major outcomes emerging from the EIASM Conference on Tourism Management and Tourism Related Issues held in Nice (France), September 20–21, 2012. While a number of managerial issues pertaining to the tourism field were dealt with, this communication covers three specific areas of interest for destination management and marketing: (1) the increasing competition among tourism destinations and the rise and consolidation of BRIC countries as outbound travel markets; (2) the modification of the target markets for established tourism destinations; and (3) the increasing importance of collaboration and especially coopetition not only within a tourism destination but also among destinationsI documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
