MARIANI, MARCELLO MARIA
MARIANI, MARCELLO MARIA
DIPARTIMENTO DI SCIENZE AZIENDALI
Docenti di ruolo di IIa fascia
M. M. Mariani; MARIANI M.; MARIANI; Mariani M.M.; M. MARIANI; Mariani Marcello M.; Marcello M. Mariani
Marketing and Network Management of Cultural Routes: Evidence from the Cultural Routes of the Council of Europe
In corso di stampa Mariani, MM; Gaeta, J
A social network analysis of interlocking directorates in the accommodation sector
2024 Baggio R.; Guizzardi A.; Mariani M.
Artificial intelligence in service industries: customers’ assessment of service production and resilient service operations
2024 Mariani M.M.; Borghi M.
Assessing the influence of emerging technologies on organizational data driven culture and innovation capabilities: A sustainability performance perspective
2024 Chaudhuri R.; Chatterjee S.; Mariani M.M.; Wamba S.F.
Asymmetrical Influences of Service Robots’ Perceived Performance on Overall Customer Satisfaction: An Empirical Investigation Leveraging Online Reviews
2024 Borghi M.; Mariani M.M.
Cue-reactivity to brand logos of consumers with a compulsive buying tendency: A consumer neuroscience perspective
2024 Hubert M.; Hubert M.; Mariani M.M.
Digitalization of Supply Chain and Its Impact on Cost, Firm Performance, and Resilience: Technology Turbulence and Top Management Commitment as Moderator
2024 Chatterjee S.; Mariani M.; Ferraris A.
Divergent Market Reactions to Abstract Language: A Multicountry Event Study of European Central Bank Communications
2024 Harmon D., Mariani M.
Generative artificial intelligence in innovation management: A preview of future research developments
2024 Mariani M., Dwivedi Y.
Investigating reviewers' intentions to post fake vs. authentic reviews based on behavioral linguistic features
2024 Kim J.M.; Park K.K.-C.; Mariani M.; Wamba S.F.
Understanding employer branding within MNC subsidiaries: Evidence from MNC hotel subsidiaries in Indonesia
2024 Japutra A.; Situmorang R.; Mariani M.; Pereira V.
A critical reflection on analytics and artificial intelligence based analytics in hospitality and tourism management research
2023 Mariani M.; Wirtz J.
Advancing algorithmic bias management capabilities in AI-driven marketing analytics research
2023 Akter S.; Sultana S.; Mariani M.; Wamba S.F.; Spanaki K.; Dwivedi Y.K.
Artificial intelligence empowered conversational agents: A systematic literature review and research agenda
2023 Mariani M.M.; Hashemi N.; Wirtz J.
Artificial intelligence in innovation research: A systematic review, conceptual framework, and future research directions
2023 Mariani M.M.; Machado I.; Magrelli V.; Dwivedi Y.K.
Do online review readers react differently when exposed to credible versus fake online reviews?
2023 Kim J.M.; Park K.K.-C.; Mariani M.M.
Do submission devices influence online review ratings differently across different types of platforms? A big data analysis
2023 Mariani M.M.; Borghi M.; Laker B.
Entrepreneurial growth in digital business ecosystems: an integrated framework blending the knowledge-based view of the firm and business ecosystems
2023 Chen A.; Lin Y.; Mariani M.; Shou Y.; Zhang Y.
Examining the Influence of Trustworthiness, Financial Rewards, and Admiration for Crowdsourcing in the Post COVID-19 Period
2023 Mariani M.; Chatterjee S.
Examining the role of intellectual capital on knowledge sharing in digital platform-based MNEs and its impact on firm performance
2023 Chatterjee S.; Chaudhuri R.; Mariani M.; Fosso Wamba S.