The Elgar Encyclopedia of Pricing presents a holistic view of cutting-edge topics, practical insights, and global perspectives on pricing. In-depth entries cover everything from behavioral pricing and artificial intelligence to sustainability pricing strategies and dynamic online pricing.
F. Ancarani, A.A. (2024). Innovation in pricing: Medtronic case study. Cheltenham : Edward Elgar Publishing.
Innovation in pricing: Medtronic case study
F. Ancarani
;
2024
Abstract
The Elgar Encyclopedia of Pricing presents a holistic view of cutting-edge topics, practical insights, and global perspectives on pricing. In-depth entries cover everything from behavioral pricing and artificial intelligence to sustainability pricing strategies and dynamic online pricing.File in questo prodotto:
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