The paper discusses the work of A.R. Hochschild with particular attention to a critical appraisal of the commercialization of feelings and the enlargment of the commodity frontier.
Feelings as the ultimate frontier of the marketplace
R. Sassatelli
2014
Abstract
The paper discusses the work of A.R. Hochschild with particular attention to a critical appraisal of the commercialization of feelings and the enlargment of the commodity frontier.File in questo prodotto:
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