Diseño de materiales: del Basic design al Material Driven Design

This paper provides a vision regarding the design of materials as a theme of industrial design, generated from the influence of the Italian referent based on the design philosophy of Carmelo Di Bartolo. Its objective is to demonstrate the contributions of ba- sic design linked to bionics, applied to the construction of a projective methodological ap- proach of the observant industrial design of the materials that make up the artifices. Basic design is the method based on the observation of nature, from which designers extrapo- late bionic principles towards the conception of the artificial world. The relevance is the ability to integrate contributions to the field of energy savings, material and an intrinsic commitment to the environment. Not because of having extensive economic, productive and technological resources, the creative process must be unlimited and excessive. Ap- proaches are presented that are expressed in the integrative project process called Material Driven Design, which incorporates the concept of perceived quality to integrate function- al and emotional aspects of materials. The conclusions are related to the considerations that the three aspects (Basic design, bionics, and Material Driven Design) contribute to the design process.

L'articolo critica il modello di ricerca del designer italiano Carmelo di Bartolo rispetto alla sua originale e importante carriera di operatore dei materiali attraverso la bionica. Tre suoi ex collaboratori ed allievi esplorano congiuntamente le componenti salienti dell'approccio di Di Bartolo e ne ricavano una metodologia che fa evolvere la ricerca sul design dei materiali ad un rango di raffinatezza superiore al passato dimostrando che l'approccio emulativo e speculativo riguardante i materiali può essere ancora oggi, nonostante l'evoluzione ipertecnologica dei processi produttivi, un corridoio interessante e profittevole pe ril designer.