The study investigates aspects of the convention industry not well explored in the literature. Using a framework of cluster theory, a quantitative method is used to assess the Italian convention industry and its relationships with local infrastructure and tourism product supply. The development of the different phases of the lifecycle of convention destinations in Italy are outlined and locational factors which influence them are investigated. Managerial and political strategies which would enhance the competitiveness of the Italian convention industry in the global market are proposed. Furthermore, the study evaluates the use of the cluster theory in investigating the hospitality industry, contributing to the debate on local tourism development.
C. Bernini (2009). CONVENTION INDUSTRY AND DESTINATION CLUSTERS: EVIDENCE FROM ITALY. TOURISM MANAGEMENT, 30, 878-889 [10.1016/j.tourman.2008.12.004].
CONVENTION INDUSTRY AND DESTINATION CLUSTERS: EVIDENCE FROM ITALY
BERNINI, CRISTINA
2009
Abstract
The study investigates aspects of the convention industry not well explored in the literature. Using a framework of cluster theory, a quantitative method is used to assess the Italian convention industry and its relationships with local infrastructure and tourism product supply. The development of the different phases of the lifecycle of convention destinations in Italy are outlined and locational factors which influence them are investigated. Managerial and political strategies which would enhance the competitiveness of the Italian convention industry in the global market are proposed. Furthermore, the study evaluates the use of the cluster theory in investigating the hospitality industry, contributing to the debate on local tourism development.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.