Fashionable Childhood is a pioneering, much needed contribution to the field of fashion studies, it provides well researched theoretical and historical analysis of contemporary issues on childhood such as innocence, sexuality, race, gender and consumerism. Its constructionist approach, strongly linked to the historical and social context, stresses how clothing and visual representations contribute to shaping childhood. This book offers an enlightening analysis of innocence as a social construct, spans from the role of colours in constructing gender-specific social codes to colour as a marker of ethnicity and “otherness”.

Mariella Lorusso (2018). Annamari Vanska, Fashionable Childhood: Children in Advertising, Bloomsbury, 2017. ZONEMODA JOURNAL, 8(2), 145-146 [10.6092/issn.2611-0563/8667].

Annamari Vanska, Fashionable Childhood: Children in Advertising, Bloomsbury, 2017

Mariella Lorusso
2018

Abstract

Fashionable Childhood is a pioneering, much needed contribution to the field of fashion studies, it provides well researched theoretical and historical analysis of contemporary issues on childhood such as innocence, sexuality, race, gender and consumerism. Its constructionist approach, strongly linked to the historical and social context, stresses how clothing and visual representations contribute to shaping childhood. This book offers an enlightening analysis of innocence as a social construct, spans from the role of colours in constructing gender-specific social codes to colour as a marker of ethnicity and “otherness”.
2018
Mariella Lorusso (2018). Annamari Vanska, Fashionable Childhood: Children in Advertising, Bloomsbury, 2017. ZONEMODA JOURNAL, 8(2), 145-146 [10.6092/issn.2611-0563/8667].
Mariella Lorusso
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11585/662880
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