The role of exemplification in the construction of categories: the case of Japanese

The aim of this paper is to examine the role of exemplification in categorization processes, that is, how examples can be used in discourse to communicate conceptual categories. Based on data from present-day Japanese and a corpus-driven methodology, it will be shown that exemplifying constructions can be used 1) to refine already explicit categories by contextualizing and actualizing the reference, and 2) to create categories ex novo by triggering associative inferences and abstractive processes. Accordingly, a detailed analysis of the linguistic properties of the examples will be provided in order to identify recurring encoding patterns and correlations with the functions described above. Furthermore, it will be argued that, although any conceptual category can be lexicalized by means of a category label, there exist some interesting correlations between the coding of the examples and the labelling of the category. Finally, we will conclude by showing that the linguistic analysis of exemplification can provide useful insights regarding the modalities in which the human brain categorizes.