Managing Tourism in a Changing World provides an overview of state-of-the-art research surrounding today’s tourism management. Recognising the relevance of tourism activities as major economic drivers, this book offers a significant contribution to the advancement of managerial practice in the tourism field. It is the outcome of the collective intellectual efforts of a number of scholars, with dissimilar geographical roots and backgrounds, who cultivate original research on tourism management from a variety of perspectives (economic, managerial) and using multiple methods (theory building, experimental and inductive case-based inquiries). The book displays three key distinctive features. First, it recognises tourism activities as major economic drivers. Second, it offer a prolific heterogeneity of theoretical perspectives, methods and results. Finally it is the outcome of a collective intellectual effort. Researchers aim at contributing to the advancement of the managerial practice in the field, which is a distinctive trait of recent publications. While drawing on multiple theoretical perspectives and adopting different epistemological paradigms and methodologies, each chapter attempts to answer a wide range of research questions related to a number of relevant themes in the following fields: destination management, marketing and branding, inter-organizational dynamics and corporate social responsibility in the tourism sector.

Introduction: Managing Tourism in a Changing World

MARIANI, MARCELLO MARIA
2014

Abstract

Managing Tourism in a Changing World provides an overview of state-of-the-art research surrounding today’s tourism management. Recognising the relevance of tourism activities as major economic drivers, this book offers a significant contribution to the advancement of managerial practice in the tourism field. It is the outcome of the collective intellectual efforts of a number of scholars, with dissimilar geographical roots and backgrounds, who cultivate original research on tourism management from a variety of perspectives (economic, managerial) and using multiple methods (theory building, experimental and inductive case-based inquiries). The book displays three key distinctive features. First, it recognises tourism activities as major economic drivers. Second, it offer a prolific heterogeneity of theoretical perspectives, methods and results. Finally it is the outcome of a collective intellectual effort. Researchers aim at contributing to the advancement of the managerial practice in the field, which is a distinctive trait of recent publications. While drawing on multiple theoretical perspectives and adopting different epistemological paradigms and methodologies, each chapter attempts to answer a wide range of research questions related to a number of relevant themes in the following fields: destination management, marketing and branding, inter-organizational dynamics and corporate social responsibility in the tourism sector.
2014
Managing Tourism in a Changing World. Issues and Cases
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Baggio, R.; Czakon, W.; Mariani, M.M
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11585/574809
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