Managing Tourism in a Changing World provides an overview of state-of-the-art research surrounding today’s tourism management. Recognising the relevance of tourism activities as major economic drivers, this book offers a significant contribution to the advancement of managerial practice in the tourism field. It is the outcome of the collective intellectual efforts of a number of scholars, with dissimilar geographical roots and backgrounds, who cultivate original research on tourism management from a variety of perspectives (economic, managerial) and using multiple methods (theory building, experimental and inductive case-based inquiries). The book displays three key distinctive features. First, it recognises tourism activities as major economic drivers. Second, it offer a prolific heterogeneity of theoretical perspectives, methods and results. Finally it is the outcome of a collective intellectual effort. Researchers aim at contributing to the advancement of the managerial practice in the field, which is a distinctive trait of recent publications. While drawing on multiple theoretical perspectives and adopting different epistemological paradigms and methodologies, each chapter attempts to answer a wide range of research questions related to a number of relevant themes in the following fields: destination management, marketing and branding, inter-organizational dynamics and corporate social responsibility in the tourism sector.
Baggio, R., Czakon, W., Mariani, M. (2014). Introduction: Managing Tourism in a Changing World. LONDON : ROUTLEDGE.
Introduction: Managing Tourism in a Changing World
MARIANI, MARCELLO MARIA
2014
Abstract
Managing Tourism in a Changing World provides an overview of state-of-the-art research surrounding today’s tourism management. Recognising the relevance of tourism activities as major economic drivers, this book offers a significant contribution to the advancement of managerial practice in the tourism field. It is the outcome of the collective intellectual efforts of a number of scholars, with dissimilar geographical roots and backgrounds, who cultivate original research on tourism management from a variety of perspectives (economic, managerial) and using multiple methods (theory building, experimental and inductive case-based inquiries). The book displays three key distinctive features. First, it recognises tourism activities as major economic drivers. Second, it offer a prolific heterogeneity of theoretical perspectives, methods and results. Finally it is the outcome of a collective intellectual effort. Researchers aim at contributing to the advancement of the managerial practice in the field, which is a distinctive trait of recent publications. While drawing on multiple theoretical perspectives and adopting different epistemological paradigms and methodologies, each chapter attempts to answer a wide range of research questions related to a number of relevant themes in the following fields: destination management, marketing and branding, inter-organizational dynamics and corporate social responsibility in the tourism sector.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.