Based on a structured literature review, the ceramic tiles sector of Italy (benchmark) and Brazil (2nd world producer and consumer) are compared, under four strategic factors: normative, market, technology and strategic management, in order to identify critical risks for a nation strategic sector.
Guidelines for the Brazilian ceramic sector strategic development, based on a comparison with the Italian market / F. Bordignon; P.C. Kaminski; G. Timellini. - In: CFI-CERAMIC FORUM INTERNATIONAL. - ISSN 0173-9913. - STAMPA. - 89:8-9(2012), pp. 44-52.
Guidelines for the Brazilian ceramic sector strategic development, based on a comparison with the Italian market
TIMELLINI, GIORGIO
2012
Abstract
Based on a structured literature review, the ceramic tiles sector of Italy (benchmark) and Brazil (2nd world producer and consumer) are compared, under four strategic factors: normative, market, technology and strategic management, in order to identify critical risks for a nation strategic sector.File in questo prodotto:
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