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ItalianoSCARPI, DANIELE
Dettaglio
SCARPI, DANIELE
DIPARTIMENTO DI SCIENZE AZIENDALI
Docenti di ruolo di IIa fascia
Pubblicazioni
Risultati 1 - 20 di 73 (tempo di esecuzione: 0.001 secondi).
| Titolo | Autore(i) | Anno | Periodico | Editore | Tipo | File | |
|---|---|---|---|---|---|---|---|
| 1 | A comparison of consumers’ orientation towards electronic shopping in the US and Italy | D. Scarpi | 2004 | EMAC | 4.02 Riassunto (Abstract) | - | |
| 2 | A cross-country analysis of e-shopping for services | Scarpi D.; Dall’Olmo-Riley F.; Manaresi A | 2004 | British Marketing Association | 4.01 Contributo in Atti di convegno | - | |
| 3 | Advertising on the edge: appeal effectiveness when advertising in extreme sports | Raggiotto F.; Scarpi D.; Moretti A. | 2019 | INTERNATIONAL JOURNAL OF ADVERTISING | 1.01 Articolo in rivista | - | |
| 4 | Affect transfer from national brands to store brands in multi-brand stores | Francesco Massara, Daniele Scarpi, Robert D. Melara, Daniele Porcheddu | 2018 | JOURNAL OF RETAILING AND CONSUMER SERVICES | 1.01 Articolo in rivista | - | |
| 5 | An analysis of the interaction between context effects: background, attraction and phantom decoys | D. Scarpi | 2007 | EMAC | 4.01 Contributo in Atti di convegno | - | |
| 6 | Can your ad go abstract without affecting willingness to pay? Product-centered vs. Lifestyle content in luxury brand print advertisements | francesco massara, daniele scarpi, daniele porcheddu | Being printed | JOURNAL OF ADVERTISING RESEARCH | 1.01 Articolo in rivista | - | |
| 7 | Can your advertisement go abstract without affecting willingness to pay? Product-centered versus lifestyle content in luxury brand print advertisements | Massara F.; Scarpi D.; Porcheddu D. | 2020 | JOURNAL OF ADVERTISING RESEARCH | 1.01 Articolo in rivista | - | |
| 8 | Competing during a pandemic? Retailers’ ups and downs during the COVID-19 outbreak | Pantano, Eleonora; Pizzi, Gabriele; Scarpi, Daniele; Dennis, Charles | 2020 | JOURNAL OF BUSINESS RESEARCH | 1.01 Articolo in rivista | - | |
| 9 | Comportamento d’acquisto edonista e utilitarista nei canali distributivi | D.Scarpi | 2005 | Patron | 3.01 Monografia / trattato scientifico in forma di libro | - | |
| 10 | COMUNITÀ DI MARCA IN INTERNET: UNA ANALISI EMPIRICA NEL SETTORE DEL GIARDINAGGIO | scarpi D. | 2007 | SIM | 4.03 Poster | - | |
| 11 | CUSTOMER INTERACTION RELOADED: ANTHROPOMORPHIC CHAT- BOTS, ACTIVATION AND REACTANCE | Gabriele Pizzi; Daniele Scarpi; Eleonora Pantano | 2019 | 4.01 Contributo in Atti di convegno | - | ||
| 12 | Determinants and mediators of the intention to upgrade the contract in buyer–seller relationships | M.Visentin; D.Scarpi | 2012 | INDUSTRIAL MARKETING MANAGEMENT | 1.01 Articolo in rivista | - | |
| 13 | DOES SIZE MATTER? AN EXAMINATION OF SMALL AND LARGE WEB BASED BRAND COMMUNITIES | G. Cappiello; D. Scarpi | 2009 | emac | 4.01 Contributo in Atti di convegno | - | |
| 14 | Does Size Matter? An Examination of Small and Large Web-Based Brand Communities | d. scarpi | 2010 | JOURNAL OF INTERACTIVE MARKETING | 1.01 Articolo in rivista | - | |
| 15 | Drivers and Barriers to Online Shopping: The Interaction of Product, Consumer, and Retailer Factors | F. Dall'Olmo-Riley; D. Scarpi; A. Manaresi | 2005 | Idea Group Publ. | 2.01 Capitolo / saggio in libro | - | |
| 16 | Dub or sub: effects of dubbing versus subtitling on TV advertising efficacy | Scarpi, Daniele; Pizzi, Gabriele; Prestini, Stefano | 2020 | ITALIAN JOURNAL OF MARKETING | 1.01 Articolo in rivista | - | |
| 17 | Eating With Your Eyes: How Packaging Visual Cues Affect Content Estimation and Self-control in Virtue and Vice Food | Scarpi, Daniele; Pizzi, Gabriele; Pichierri, Marco | 2019 | JOURNAL OF INTERNATIONAL FOOD & AGRIBUSINESS MARKETING | 1.01 Articolo in rivista | - | |
| 18 | Ecommerce consumer and product characteristic | D.Scarpi; F.Dall'Olmo-Riley | 2006 | Idea Group Publ. | 2.01 Capitolo / saggio in libro | - | |
| 19 | The effect of shelf layout on satisfaction and perceived assortment size: An empirical assessment | Pizzi, Gabriele; Scarpi, Daniele | 2016 | JOURNAL OF RETAILING AND CONSUMER SERVICES | 1.01 Articolo in rivista | - | |
| 20 | The effect of visual layout of assortment breadth and depth on individual perceptions of assortment size and evaluations | Gabriele, Pizzi; Daniele, Scarpi | 2014 | 4.01 Contributo in Atti di convegno | - |
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