The essay delves into McLuhan's humanism in light of his work on media and culture, exploring how he began to perceive literature not just as a subject, but as a function inseparable from cummunal existence. The essay pays particular attention to the central role played by Modernism in the making of his theories, including the writings of Ford Madox Ford, James Joyce, Ezra Pound and Wyndham Lewis. Recnnecting McLuhan with his literacy past, the essay is a demonstration of one of his greatest ideas: the literature not only matters, but can help us understand the hidden patterns that rule our environment.

Lamberti E. (2011). Not just a book on media: Extending the Gutenberg Galaxy. Toronto : University of Toronto Press.

Not just a book on media: Extending the Gutenberg Galaxy

Lamberti E.
2011

Abstract

The essay delves into McLuhan's humanism in light of his work on media and culture, exploring how he began to perceive literature not just as a subject, but as a function inseparable from cummunal existence. The essay pays particular attention to the central role played by Modernism in the making of his theories, including the writings of Ford Madox Ford, James Joyce, Ezra Pound and Wyndham Lewis. Recnnecting McLuhan with his literacy past, the essay is a demonstration of one of his greatest ideas: the literature not only matters, but can help us understand the hidden patterns that rule our environment.
2011
The Gutenberg Galaxy: The Making of Typographic Man
25
45
Lamberti E. (2011). Not just a book on media: Extending the Gutenberg Galaxy. Toronto : University of Toronto Press.
Lamberti E.
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11585/970877
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