The current production and market contexts are coping with the advent of the mass customization paradigm, in which customers ask for a high variety of differentiated products. To be competitive and survive in such a scenario, industrial companies need to identify the most suitable production strategy for their product families, balancing the minimization of the time-to-market from one side, and the optimization of their inbound operations from the other side. Moreover, traditional strategies such as Make-to-Stock (MTO) and Make-to-Order (MTO) are no longer enough. Hence, hybrid production strategies rose in the last years to best manage challenges and barriers of the mass customization. In such a scenario, the aim of this paper is to propose a novel decision-making structure based on the application of the Analytic Network Process (ANP) methodology to select the most suitable production strategy for product families in a reference manufacturing system. A categorization of the main criteria available in literature affecting the production strategy choice is provided, introducing some novel criteria. The proposed method is then applied to a reference case study to show its applicability in practice.

Naldi L.D., Galizia F.G., Bortolini M. (2023). Production Strategy Selection in the Mass Customization Era Using Analytic Network Process. Cham : Springer Science and Business Media Deutschland GmbH [10.1007/978-3-031-34821-1_10].

Production Strategy Selection in the Mass Customization Era Using Analytic Network Process

Naldi L. D.
;
Galizia F. G.;Bortolini M.
2023

Abstract

The current production and market contexts are coping with the advent of the mass customization paradigm, in which customers ask for a high variety of differentiated products. To be competitive and survive in such a scenario, industrial companies need to identify the most suitable production strategy for their product families, balancing the minimization of the time-to-market from one side, and the optimization of their inbound operations from the other side. Moreover, traditional strategies such as Make-to-Stock (MTO) and Make-to-Order (MTO) are no longer enough. Hence, hybrid production strategies rose in the last years to best manage challenges and barriers of the mass customization. In such a scenario, the aim of this paper is to propose a novel decision-making structure based on the application of the Analytic Network Process (ANP) methodology to select the most suitable production strategy for product families in a reference manufacturing system. A categorization of the main criteria available in literature affecting the production strategy choice is provided, introducing some novel criteria. The proposed method is then applied to a reference case study to show its applicability in practice.
2023
Production Processes and Product Evolution in the Age of Disruption - Proceedings of the 9th Changeable, Agile, Reconfigurable and Virtual Production Conference (CARV2023) and the 11th World Mass Customization & Personalization Conference (MCPC2023), Bologna, Italy, June 2023
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Naldi L.D., Galizia F.G., Bortolini M. (2023). Production Strategy Selection in the Mass Customization Era Using Analytic Network Process. Cham : Springer Science and Business Media Deutschland GmbH [10.1007/978-3-031-34821-1_10].
Naldi L.D.; Galizia F.G.; Bortolini M.
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11585/944637
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