Sinergia entre investigación arqueológica y difusión cultural. La experiencia del “Proyecto Bastida” y la asociación ASBA (Totana, Murcia)

This work expounds the experiences of a close collaboration between the team of the “Bastida Project” (Universitat Autònoma de Barcelona), initiated in 2009, and the Friends Association of the Archaeological Site of La Bastida (ASBA), founded in 2013. Both initiatives center their activity on the sites of La Bastida, La Tira del Lienzo (Totana) and La Almoloya (Pliego), which belong to the El Argar culture (ca. 2200-1550 BCE). Their members have undertaken actions that combine archaeological research and cultural dissemination. These have included guided tours to the aforementioned sites, which have been carried out by the archaeologists themselves, and the project Sierra Espuña Argaric Route. Through the cooperation between public entities and associations, and between archaeologists and other cultural heritage professionals, the goal is to generate scientific knowledge and share it with society. Here we present an overview of our experiences at the site of La Bastida as a representative example, as well as an assessment of results and prospects for future projects.