Sfoglia per Autore
Social Media Marketing and Relationship Marketing: revolution or evolution? A first step analysis
2013 Moretti Andrea; Tuan Annamaria
Social Media as a laboratory of value creation in the CSR Field
2013 Andrea Moretti; Annamaria Tuan
Social Media in the CSR Communication: a theoretical framework
2014 Andrea Moretti; Annamaria Tuan
The social media manager as a reputation’s gatekeeper: an analysis from the new institutional theory perspective
2014 Andrea Moretti; Annamaria Tuan
Social media marketing and relationship marketing: revolution or evolution? A first step analysis
2014 Moretti Andrea; Tuan Annamaria
Emerging economy multinational firms: Discovering topics and trends through the automatic content analysis of CSR and Annual reports
2015 Tuan Annamaria; Corciolani Matteo; Dalli Daniele; Gandolfo Alessandro
SOCIAL MEDIA AND CSR COMMUNICATION: AN EMPIRICAL ANALYSIS OF ORGANIZATIONAL AND MANAGERIAL ISSUES
2015 TUAN, ANNAMARIA; Moretti Andrea
Corporate social responsibility disclosure in emerging countries. Evidence from a content analysis of chinese CSR and annual reports
2015 Annamaria Tuan; Matteo Corciolani; Daniele Dalli; Alessandro Gandolfo
The Social Media Manager as a Reputation's gatekeeper: an analysis from the New Institutional Theory perspective
2015 Andrea Moretti; Annamaria Tuan
Consumers’ reactions to new corporate community initiatives. The role of the type of community and country of origin
2016 Tuan A.; Corciolani M.; Dalli D.
Communicating CSR: A selective empirical review of theories and methods. Work in progress
2016 Tuan Annamaria; Dalli Daniele; Corciolani Matteo; Gandolfo Alessandro
Celebrity chefs appeal to consumers on Twitter
2017 Torgeir Aleti; Annamaria Tuan; Irene Vilà Trepat; Jason Pallant
Social Media Mavenism: How celebrity chefs appeal to consumers on Twitter
2017 Torgeir Aleti; TUAN, ANNAMARIA; Irene Vilà; Jason Pallant
Theories and methods in CSR communication studies. A systematic review
2017 ANNAMARIA TUAN; DANIELE DALLI; ALESSANDRO GANDOLFO; ANASTASIA GRAVINA
Moving beyond CSR: The rise of the benefit corporations’ movement
2017 TUAN, ANNAMARIA
Engaging consumers on social media: empirical evidence from the communications analysis of a CSR oriented company
2017 Tuan Annamaria; Moretti Andrea
Emerging trends in qualitative research. A focus on Social Media
2018 Tuan, Annamaria; Grandi, Sebastiano
Consumers like and follow on social media. Do they actually impact sales?
2018 Annamaria Tuan; Daniele Dalli; Ashish Kumar
Online reviews: are they useful for consumers?
2018 Dalli Daniele, Tuan Annamaria, D'Acunto David
How online reviewers and actual customers evaluate their shopping experiences. Evidence from an international retail chain
2018 Daniele Dalli; Annamaria Tuan; David d'Acunto
Titolo | Autore(i) | Anno | Periodico | Editore | Tipo | File |
---|---|---|---|---|---|---|
Social Media Marketing and Relationship Marketing: revolution or evolution? A first step analysis | Moretti Andrea; Tuan Annamaria | 2013-01-01 | - | Cueim (Consorzio Universitario di Economia Industriale e Manageriale) | 4.01 Contributo in Atti di convegno | - |
Social Media as a laboratory of value creation in the CSR Field | Andrea Moretti; Annamaria Tuan | 2013-01-01 | - | società italiana di marketing | 4.01 Contributo in Atti di convegno | - |
Social Media in the CSR Communication: a theoretical framework | Andrea Moretti; Annamaria Tuan | 2014-01-01 | - | Università Cattolica del Sacro Cuore | 4.01 Contributo in Atti di convegno | - |
The social media manager as a reputation’s gatekeeper: an analysis from the new institutional theory perspective | Andrea Moretti; Annamaria Tuan | 2014-01-01 | - | SGBED (Society for Global Business and Economic Development) | 4.01 Contributo in Atti di convegno | - |
Social media marketing and relationship marketing: revolution or evolution? A first step analysis | Moretti Andrea; Tuan Annamaria | 2014-01-01 | SINERGIE | - | 1.01 Articolo in rivista | - |
Emerging economy multinational firms: Discovering topics and trends through the automatic content analysis of CSR and Annual reports | Tuan Annamaria; Corciolani Matteo; Dalli Daniele; Gandolfo Alessandro | 2015-01-01 | - | Società Italiana Marketing | 4.01 Contributo in Atti di convegno | - |
SOCIAL MEDIA AND CSR COMMUNICATION: AN EMPIRICAL ANALYSIS OF ORGANIZATIONAL AND MANAGERIAL ISSUES | TUAN, ANNAMARIA; Moretti Andrea | 2015-01-01 | - | EuroMed Press | 4.01 Contributo in Atti di convegno | - |
Corporate social responsibility disclosure in emerging countries. Evidence from a content analysis of chinese CSR and annual reports | Annamaria Tuan; Matteo Corciolani; Daniele Dalli; Alessandro Gandolfo | 2015-01-01 | - | University of Economics and Business (WU Vienna) | 4.01 Contributo in Atti di convegno | - |
The Social Media Manager as a Reputation's gatekeeper: an analysis from the New Institutional Theory perspective | Andrea Moretti; Annamaria Tuan | 2015-01-01 | INTERNATIONAL JOURNAL OF SALES, RETAILING AND MARKETING | - | 1.01 Articolo in rivista | - |
Consumers’ reactions to new corporate community initiatives. The role of the type of community and country of origin | Tuan A.; Corciolani M.; Dalli D. | 2016-01-01 | - | European Marketing Academy | 4.03 Poster | - |
Communicating CSR: A selective empirical review of theories and methods. Work in progress | Tuan Annamaria; Dalli Daniele; Corciolani Matteo; Gandolfo Alessandro | 2016-01-01 | - | Società Italiana Marketing | 4.01 Contributo in Atti di convegno | - |
Celebrity chefs appeal to consumers on Twitter | Torgeir Aleti; Annamaria Tuan; Irene Vilà Trepat; Jason Pallant | 2017-01-01 | - | - | 4.02 Riassunto (Abstract) | - |
Social Media Mavenism: How celebrity chefs appeal to consumers on Twitter | Torgeir Aleti; TUAN, ANNAMARIA; Irene Vilà; Jason Pallant | 2017-01-01 | - | - | 4.03 Poster | - |
Theories and methods in CSR communication studies. A systematic review | ANNAMARIA TUAN; DANIELE DALLI; ALESSANDRO GANDOLFO; ANASTASIA GRAVINA | 2017-01-01 | - | - | 4.02 Riassunto (Abstract) | - |
Moving beyond CSR: The rise of the benefit corporations’ movement | TUAN, ANNAMARIA | 2017-01-01 | - | - | 4.01 Contributo in Atti di convegno | - |
Engaging consumers on social media: empirical evidence from the communications analysis of a CSR oriented company | Tuan Annamaria; Moretti Andrea | 2017-01-01 | INTERNATIONAL JOURNAL OF TECHNOLOGY MARKETING | - | 1.01 Articolo in rivista | - |
Emerging trends in qualitative research. A focus on Social Media | Tuan, Annamaria; Grandi, Sebastiano | 2018-01-01 | MERCATI E COMPETITIVITÀ | - | 1.01 Articolo in rivista | - |
Consumers like and follow on social media. Do they actually impact sales? | Annamaria Tuan; Daniele Dalli; Ashish Kumar | 2018-01-01 | - | - | 4.01 Contributo in Atti di convegno | - |
Online reviews: are they useful for consumers? | Dalli Daniele, Tuan Annamaria, D'Acunto David | 2018-01-01 | - | - | 4.01 Contributo in Atti di convegno | - |
How online reviewers and actual customers evaluate their shopping experiences. Evidence from an international retail chain | Daniele Dalli; Annamaria Tuan; David d'Acunto | 2018-01-01 | MERCATI E COMPETITIVITÀ | - | 1.01 Articolo in rivista | - |
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