Marshall McLuhan’s Mosaic. Probing the Literary Origins of Media Studies

One hundred years after Marshall McLuhan’s birth, Elena Lamberti explores a fundamental, yet neglected aspect of his work: the solid humanistic roots of his original ‘mosaic’ form of writing. In this investigation of how his famous communication theories were influenced by literature and the arts, Lamberti proposes a new approach to McLuhan’s thought.Reconnecting McLuhan with his literary past, Marshall McLuhan’s Mosaic is a demonstration of one of his greatest ideas: that literature not only matters, but can help us understand the hidden patterns that rule our environment.